Every day, more than 25 million people in three countries choose a Bepensa product or service to make a positive change in their lives.
Bepensa is a Mexican business group comprised of more than 40 companies grouped into five business divisions. Together, they employ more than 13,000 people in three countries. Our 59 brands, many of them global leaders in their categories, seek to satisfy the needs of more than 350,000 registered customers and millions of consumers in Mexico, the United States, and the Dominican Republic.
Bepensa is a Mexican business group comprised of more than 40 companies grouped into five business units: Bepensa Beverages, Bepensa Automotive, Bepensa Industrial, Bepensa Capital, and Bepensa Spirits. Together, they provide employment and well-being to more than 14,000 people in Mexico, the Dominican Republic, and the United States. Its dozens of brands, many of them global leaders in their categories, seek to meet the needs of its more than 350,000 registered customers and millions of consumers across these three countries.
Bringing the vision to life
Since our beginnings in 1946, we have always been at the forefront of the commercial and industrial sectors in which we participate thanks to the vision, leadership and work capacity of our founder, Mr. Fernando Ponce G. Canton. As a result, our business is currently based on five strategic pillars:
People
Sustainability
Financial Discipline
Customer focus
Corporate responsibility
Today, four generations later, we are proud of the results of our efforts, the recognition of our employees, and the positive impact we have on the communities where we operate. We build on nearly 80 years of history that guides our future.
Our
Mission, Vision and Values
MISSION
We are a conglomerate that fosters the development of high-performance businesses through the use of synergies, offering products and services geared toward the full satisfaction of our customers, consumers, and human talent, contributing to society and generating value that enables our development and sustainability.
VISION
To be a leading business group, with strong development and financial strength, both nationally and internationally; diversified and integrated into the beverage, motor distribution, financial services, packaging, machinery, and related businesses.
Respect
We recognize the rights and dignity of all people and institutions with which we interact.
Loyalty
We commit ourselves daily to defending what we are and have at Bepensa, and transmit it to others.
Integrity
We are people who act with honesty and integrity.
Excellence
We put all our capacity and enthusiasm into our work to ensure high-quality results and thus satisfy our customers.
Our 5 pillars
At Bepensa, our vision is built on five fundamental pillars that guide each of our actions. Our people are the engine that drives our growth, which is why we promote their comprehensive development and well-being. Customer-centricity allows us to offer valuable experiences, always placing their needs at the center of our decisions. Through Sustainability, we care for the environment and encourage responsible use of resources. With our Corporate Responsibility, we positively impact communities through partnerships, volunteering, and the work of the Bepensa Foundation. Finally, Financial Discipline ensures solid and transparent growth, generating long-term sustainable value. These pillars not only sustain us, they define us.
