Bepensa celebra el Día Mundial de la Limpieza de Costas con más de 80 toneladas recolectadas en siete años
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Lada sin costo: 800 712 05 00
The RegaLove program aims to offer the community an online platform for making donations via credit or debit card to support recognized civil organizations and charities.
The Bepensa Foundation joins various social support initiatives through the RegaLove platform by matching donations 1-to-1, doubling the amount received and multiplying good deeds.
Since the start of the pandemic in 2019, RegaLove has become the recipient of thousands of donations aimed at benefiting vulnerable sectors of society.
RegaLove currently supports more than 50 charities and organizations, positively impacting the lives of thousands of families on the Yucatán Peninsula.
Bringing the vision to life
Since our beginnings in 1946, we have always been at the forefront of the commercial and industrial sectors in which we participate thanks to the vision, leadership and work capacity of our founder, Mr. Fernando Ponce G. Canton. As a result, our business is currently based on five strategic pillars:
People
Sustainability
Financial Discipline
Customer focus
Corporate responsibility
ReQpet Supervisor Data
Yucatan:
Angel Dorantes Echeverría
ardorantese@bepensa.com
9992701820
Quintana Roo:
Cancun:
Jessica Jhoana Canul Euán
jjcanule@bepensa.com
9981222165
Playa del Carmen:
Fernanda Bahena Cervantes
efbahenac@bepensa.com
7773533028
Campeche:
Campeche City:
Xochitl Gabriela Segura Vásquez
xgsegurav@bepensa.com
9821047817
Our
Mission, Vision and Values
MISSION
We are a conglomerate that fosters the development of high-performance businesses through the use of synergies, offering products and services geared toward the full satisfaction of our customers, consumers, and human talent, contributing to society and generating value that enables our development and sustainability.
VISION
To be a leading business group, with strong development and financial strength, both nationally and internationally; diversified and integrated into the beverage, motor distribution, financial services, packaging, machinery, and related businesses.
Respect
Loyalty
Integrity
Excellence
Our
Mission, Vision and Values
MISSION
We are a conglomerate that fosters the development of high-performance businesses through the use of synergies, offering products and services geared toward the full satisfaction of our customers, consumers, and human talent, contributing to society and generating value that enables our development and sustainability.
VISION
To be a leading business group, with strong development and financial strength, both nationally and internationally; diversified and integrated into the beverage, motor distribution, financial services, packaging, machinery, and related businesses.
Respect
We recognize the rights and dignity of all people and institutions with which we interact.
Loyalty
We commit ourselves daily to defending what we are and have at Bepensa, and transmit it to others.
Integrity
We are people who act with honesty and integrity.
Excellence
We put all our capacity and enthusiasm into our work to ensure high-quality results and thus satisfy our customers.
What we achieved
Hub generated 2x more online sales in 2021.
Through strategy, design, and planning we build brand identities that connect with your Nesi. We then fine-tune a marketing plan that allows us to laser focus.
19+
Total Top Services
98%
Positive Feedback
27+
Countries
2,664
Usual Users
Industry Experiences
Digital solutions for your business.
Hub IT allows your business and technology computers to store, transmit, analyze, and manipulate big data.
Hub IT allows your business and technology computers to store, transmit, analyze, and manipulate big data.
Hub IT allows your business and technology computers to store, transmit, analyze, and manipulate big data.
Hub IT allows your business and technology computers to store, transmit, analyze, and manipulate big data.
Trusted by global brands
We are the financial arm of BEPENSA
Bepensa Capital offers financing solutions to individuals and businesses, prioritizing customer experience, sustainable development, and digital transformation.
Our commitment
At Bepensa, we are clearly committed to meeting the needs of the following stakeholders, with whom we jointly achieve our results.
Offering products and services that meet quality and safety requirements.
Consistently complying with applicable laws, regulations, standards, and other requirements for the benefit of the community and the business.
Providing safe and healthy working conditions to prevent work-related injuries and ill health, with a commitment to eliminating hazards and reducing risks; promoting activities for worker consultation and participation, maintaining equal opportunities between men and women without discrimination in access to employment, recognizing equity, respect, and dignified and comprehensive treatment of all people.
With a commitment to sustainable development, preventing environmental pollution through regulatory compliance and promoting a culture and awareness of environmental protection, optimizing the use of resources through process monitoring and control.
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Soft drink plants
16
Water plants
48
Distribution centers
1,476
Delivery routes
13 mil
Collaborators
116 k
Clients
+40
Brands
+350
Products
Mega Empack
This company produces and markets brands such as Caribe Cooler, Perla Negra, Medusa, and Cool Wine, which have positioned us as leaders in the retail market with our consumers, challenging expectations and redefining categories.
ARTDs such as Perla Negra, WooWoo, and others. It also has strategic alliances with market-leading brands to create unique products, such as Presidente Cuba.
In the wine category, it sells five high-quality brands from Spanish, Argentine, and Mexican wineries.
This company produces and markets brands such as Caribe Cooler, Perla Negra, Medusa, and Coolwine, which have positioned us as leaders in the retail market with our consumers, challenging expectations and redefining categories.
Additionally, it has strategic alliances with market-leading brands to create unique products such as Presidente Cuba.
In the wine category, it sells five high-quality brands from Spanish, Argentine, and Mexican wineries.
Mega Empack
With the acquisition of La Madrileña in 2022, one of Mexico's oldest and most important wine and spirits producers and distributors, Bepensa became the proud custodian of a portfolio of more than 200 renowned brands distributed in 12 countries.
Since 1911, La Madrileña has been a cornerstone of the Mexican wine and spirits industry. Founded in Mexico City as a business dedicated to the production and sale of alcoholic beverages, it has maintained an unwavering commitment to quality, tradition, and innovation. For more than a century, La Madrileña has built a legacy of excellence that transcends generations.
In 2022, La Madrileña was acquired by the Bepensa Group, integrating it into its Spirits division to strengthen its presence and objectives in the wine and spirits market. La Madrileña's success lies in its balance of tradition and innovation. Guided by values such as quality, sustainability, and customer satisfaction, the company consolidates its position as an industry leader.
Mega Empack
"Pídele a Pepe" is an app for mobile devices and tablets that offers free home delivery of wines and spirits. "Pídele a Pepe" offers a catalog of more than 1,000 products and 150 brands that represent 90% of the best-selling wines and spirits in Mexico.
We are committed to creating value in the communities where we operate.
At Bepensa, we believe it is the responsibility of our employees and their families to add value and contribute to the development of the communities where we operate, leaving a "local footprint." To this end, we promote voluntary participation in various social initiatives, independent of our Foundation's activities, through our Corporate Volunteering program.
Attracting, developing and retaining talent.
It is essential for us to attract the best talent regardless of race, gender, sexual orientation, age, religion, disability, or nationality.
Through our Training Center, we promote the professional and personal development of our employees at our subsidiaries in Mexico and abroad.
We have an Operational Excellence model that involves developing people, applying tools, and establishing systems to achieve more efficient and profitable processes.
1
Evaluation and compensation plan for our employees.
Our recognition program and compensation plan help us attract, retain, and motivate men and women with world-class capabilities. We foster an environment of recognition for hard work and results.
2
Occupational health and safety.
We ensure a safe and healthy environment within our facilities through initiatives led by our respective committees. We are committed to preventing occupational injuries and illnesses and to fully complying with laws and regulations related to employee safety and health. We are certified under the Occupational Safety and Health Management System.
3
Inclusive and stimulating environment.
We aim to promote an inclusive, active, and healthy lifestyle for our employees and their families. To this end, we have established the Bepensa Wellness program. Through it, we promote physical activity, healthy habits, information on health and nutrition, personal development, values, and more.
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Testimonials
Join the Bepensa
Health
Promote healthier lifestyles to achieve comprehensive well-being by promoting initiatives aimed at making a positive difference in the quality of life of our community.
Environment
Promote the prevention and control of water, air, and soil pollution; environmental protection; and the preservation and restoration of ecological balance.
Social Development
Improve the quality of life of the communities in which Bepensa operates.
Special Projects
In addition to its work in the areas of health, the environment, and social development, the Bepensa Foundation carries out various actions to support the community.
Community development
We seek to improve the quality of life in the communities where Bepensa operates through community outreach, educational work, and charitable actions in the event of natural disasters.
Environmental conservation
We take action to prevent and control water, soil, and air pollution, while also raising environmental awareness among children through initiatives such as the Bepensa Biopark, coastal and waterway cleanup programs, and inclusive recycling, among others.
Education
Through the "Mentorship" program for women artisans and the "Ser Grande" program, which provides scholarships to low-income children, we seek to help these two population groups develop their intellectual capacities and skills, enabling them to improve their quality of life and break the cycle of poverty.
These organizations include:
AIRD: Association of Industries of the Dominican Republic
ANPRAC: National Association of Soft Drink and Carbonated Water Producers.
ASCOCA: Association that brings together all bottlers of Coca-Cola brand products.
ASIBEGAS: Association of Soft Drink Industries of the Dominican Republic.
ASOFOM: Association of Multiple Purpose Financial Companies (maintains a relationship with FinBe).
CANACINTRA: National Chamber of the Transformation Industry.
CANACO: National Chamber of Commerce.
CMIC: Chamber of the Construction Industry.
COPARMEX: Employers' Confederation of the Mexican Republic.
News
Bepensa y Fundación Coca-Cola México en alianza con el Gobierno del Estado de Yucatán impulsan el acceso al agua limpia y desinfectada en las escuelas públicas de Yucatán con el programa “Escuelas Con Agua”
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The Bepensa Foundation, in collaboration with the Cummins Foundation, delivers a renovated park in Ciudad Juárez with an investment of 1.5 million pesos.
[…]
The Bepensa Foundation signs an agreement with the municipalities of Izamal and Dzitbalché to strengthen the collection and collection of PET.
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Bepensa, as part of the Coca-Cola Mexican Industry, is proud to stand behind an iconic campaign designed to bring people together.
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Gallery
Programs
Us
Who are we?
The Bepensa Foundation was established in 2005 with the aim of reinforcing the Bepensa Group's commitment to social responsibility in the community. The current board is comprised of distinguished and prominent executives from Bepensa's five divisions.
MISSION
To be an institution that promotes actions aimed at the creation, development, and strengthening of social processes in the areas of health, the environment, and social development, wherever we operate.
VISION
To be a leading organization committed to the sustainable development of our communities through the actions we carry out and promote.
Values
Respect
Loyalty
Leadership
Integrity
Innovation
Excellence
It is a civil association funded by Bepensa, whose purpose is to collaborate for a better quality of life, primarily in the communities where it operates.
There are three: health, environment and social development.
It is a non-profit organization funded by Bepensa, whose purpose is to collaborate for a better quality of life, primarily in the communities where it operates. The Bepensa Foundation supports projects approved by the Board of Directors. With some exceptions, projects have a minimum duration of one year. Approved projects are aligned with the Bepensa Foundation's lines of action: health, environment, and social development.
Please consult the document "guidelines for requesting support" click here.
The Bepensa Foundation exclusively supports authorized donors. To review the full guidelines, click here.
Please visit www.bepensa.com and you will find a space to submit your resume.
Send an email with the following information: school name; morning or afternoon shift; address. We will contact the school to schedule a visit.
Yucatan: | Campeche: | Quintana Roo: |
Rodrigo Cruz Rosel rocruzr@bepensa.com 9992772622 | Alejandrina Moguel Peniche almoguelp@bepensa.com 9992172737 | Jessica Jhoana Canul Euán jjcanule@bepensa.com 9981222165 |
Who are we?
The Bepensa Foundation was established in 2005 with the aim of reinforcing the Bepensa Group's commitment to social responsibility in the community. The current board is comprised of distinguished and prominent executives from Bepensa's five divisions.
MISSION
To be an institution that promotes actions aimed at the creation, development, and strengthening of social processes in the areas of health, the environment, and social development, wherever we operate.
VISION
To be a leading organization committed to the sustainable development of our communities through the actions we carry out and promote.
Values
Respect
Loyalty
Leadership
Integrity
Innovation
Excellence
It is a civil association funded by Bepensa, whose purpose is to collaborate for a better quality of life, primarily in the communities where it operates.
There are three: health, environment and social development.
It is a non-profit organization funded by Bepensa, whose purpose is to collaborate for a better quality of life, primarily in the communities where it operates. The Bepensa Foundation supports projects approved by the Board of Directors. With some exceptions, projects have a minimum duration of one year. Approved projects are aligned with the Bepensa Foundation's lines of action: health, environment, and social development.
Please consult the document "guidelines for requesting support" click here.
The Bepensa Foundation exclusively supports authorized donors. To review the full guidelines, click here.
Please visit www.bepensa.com and you will find a space to submit your resume.
Send an email with the following information: school name; morning or afternoon shift; address. We will contact the school to schedule a visit.
Yucatan: | Campeche: | Quintana Roo: |
Rodrigo Cruz Rosel rocruzr@bepensa.com 9992772622 | Alejandrina Moguel Peniche almoguelp@bepensa.com 9992172737 | Jessica Jhoana Canul Euán jjcanule@bepensa.com 9981222165 |
Who are we?
The Bepensa Foundation was established in 2005 with the aim of reinforcing the Bepensa Group's commitment to social responsibility in the community. The current board is comprised of distinguished and prominent executives from Bepensa's five divisions.
MISSION
To be an institution that promotes actions aimed at the creation, development, and strengthening of social processes in the areas of health, the environment, and social development, wherever we operate.
VISION
To be a leading organization committed to the sustainable development of our communities through the actions we carry out and promote.
Values
Respect
Loyalty
Leadership
Integrity
Innovation
Excellence
Frequently Asked Questions
It is a civil association funded by Bepensa, whose purpose is to collaborate for a better quality of life, primarily in the communities where it operates.
There are three: health, environment and social development.
It is a non-profit organization funded by Bepensa, whose purpose is to collaborate for a better quality of life, primarily in the communities where it operates. The Bepensa Foundation supports projects approved by the Board of Directors. With some exceptions, projects have a minimum duration of one year. Approved projects are aligned with the Bepensa Foundation's lines of action: health, environment, and social development.
Please consult the document "guidelines for requesting support" click here.
The Bepensa Foundation exclusively supports authorized donors. To review the full guidelines, click here.
Please visit www.bepensa.com and you will find a space to submit your resume.
Send an email with the following information: school name; morning or afternoon shift; address. We will contact the school to schedule a visit.
|
Yucatan: |
Campeche: |
Quintana Roo: |
|
Rodrigo Cruz Rosel rocruzr@bepensa.com 9992772622 |
Alejandrina Moguel Peniche almoguelp@bepensa.com 9992172737 |
Jessica Jhoana Canul Euán jjcanule@bepensa.com 9981222165 |
Lines of action
Health
Promote healthier lifestyles to achieve comprehensive well-being by promoting initiatives aimed at making a positive difference in the quality of life of our community.
Activate +
Its objective is to promote comprehensive well-being through an active and healthy lifestyle free of charge in public parks.
B Day for your health
As part of the Bepensa Foundation's commitment to the health of members of communities in the interior of the State of Yucatán, this program seeks to empower participants by providing them with tools to care for their health and prevent complications from chronic non-degenerative diseases.
Environment
Promote the prevention and control of water, air, and soil pollution; environmental protection; and the preservation and restoration of ecological balance.
ReQpet
It is a program whose main objective is to positively impact the improvement and conservation of the environment for future generations through education, culture, real recycling habits, and collection infrastructure for recycling PET in a circular economy model in the communities where Bepensa operates.
Cenote Program
One of the wonders found on the Yucatán Peninsula are the cenotes. They are magical, enigmatic, and unique sites, as well as the only source of fresh water in the jungle. In the state of Yucatán, the karst aquifer provides almost all of the population's fresh water.
Collection centers
In 2010, the Bepensa Foundation decided to create a program to support community groups of women in the ports of Dzilam Bravo and Sisal. They collect and stockpile recyclable materials and, through their sale to the Foundation, earn additional income to support their families.
Scorpion Reef
Since 2009, the Bepensa Foundation has joined the federal government's efforts to conserve the Alacranes Reef National Park, a protected natural area comprised of a natural coral reef located 122 kilometers north of Puerto Progreso. That year, a field station was donated to the National Commission of Natural Protected Areas (CONANP) so that scientists and researchers could have favorable conditions for their work during their stay on Pérez Island, the reef's main islet.
Social development
Improve the quality of life of the communities in which Bepensa operates.
Support for non-governmental organizations
Mexico is a country with enormous challenges but also extraordinary opportunities, whose most valuable resource is its people, always optimistic and eager to move forward and excel.
To Be Great
Providing opportunities for children from low-income backgrounds who have excellent grades and a desire to learn is the primary objective of the Ser Grande program.
Ideas are promoted
Promoting creativity, initiative, and social responsibility among university students is the driving force behind this initiative, which has yielded excellent results.
Regalove
The RegaLove program aims to offer the community an online platform for making donations via credit or debit card to support recognized civil organizations and charities.
Special projects
In addition to its work on health, the environment, and social development, the Bepensa Foundation carries out various actions to support the community.
Reforestation
Reforestation in our daily lives is essential for the survival of humans and other living beings; given the large number of fires, indiscriminate tree felling, and other accidental or man-made accidents, the green mass of our planet is diminishing.
Coastal cleanup
As part of International Coastal Cleanup Day, the Bepensa Foundation has participated annually since 2019 with a coastal cleanup day in which Bepensa volunteers join forces to recover waste from beaches, mangroves, and bodies of water.
Community Parks
Among the Bepensa Foundation's most important responsibilities is organizing activities that allow Bepensa employees to volunteer in their communities.
Bepensa Garden
A green space to promote family togetherness and a healthy, active lifestyle for the enjoyment of the entire Mérida community.
The Bepensa Garden was established in 2008 to commemorate Bepensa's 60th anniversary. It was born from a desire to express gratitude to the city that enabled the consolidation and development of one of the country's most important industrial groups.
The park occupies a 7-hectare site, located in the western part of the city and surrounded by residential developments. It was designed as a multipurpose green space with recreational areas, physical activity zones, and recreation and relaxation areas.
Bepensa Garden is equipped with:
- Access plaza with main roadway.
- Central multipurpose plaza.
- Children's play area.
- Outdoor gym.
- Multipurpose court with covered and domed stands.
- Cafeteria.
- WiFi zone
- Bathrooms.
- Parking area.
- Demonstrative Agavario
Since its opening, Jardín Bepensa has been constantly renovated to provide new areas and services year after year. It was recently the subject of an ambitious reforestation project that resulted in a significant increase in wooded areas for the enjoyment of its nearly 10,000 monthly visitors.
In this way, Jardín Bepensa offers the community a unique place in the city where families can participate in sports and recreational activities, attend shows, exhibitions, events, or simply enjoy nature.
